Currently
Empowering individuality at Vibe Jewelry
Vibe Jewelry specializes in handcrafted sterling silver and 14K gold Caribbean-inspired jewelry.
E-commerce Manager
I oversee and optimize the online storefront, lead website design and development including spearheading major website redesigns, enhance user experience and website performance, collaborate with leadership on strategic planning, work with the marketing team on campaigns and content creation, maintain our technology stack, support the operations team with inventory control, assist with retail operations, and drive continuous improvements based on analytics and market trends.
Previously
Inspiring imagination at Sarah's Silks
Sarah's Silks creates open-ended playsilks, costumes and wooden toys that promote imaginative play in children.
E-commerce Specialist and Web Designer/Developer
I maintained our storefront, handled web design and development on the Shopify Plus platform, managed testing environments, tracked digital content performance, collaborated with the marketing team on campaigns, initiatives, and aligning brand strategy, conducted research for new product concepts, and assisted executives in navigating the e-commerce landscape.
About Me
Ecommerce specialist with 7+ years of experience, skilled in digital marketing, web design, front-end development, and conversion rate optimization strategies. Proficient in managing digital storefronts with a focus on Shopify, developing custom themes, content management, inventory control, and web analytics. I excel at understanding complex concepts, identifying problems, and transforming ideas into strategic solutions that enhance productivity and customer satisfaction. Passionate about collaborating with SMBs focused on sustainability, social responsibility, and ethical practices.
